Smart Design – Roche, Istanbul
More than a century ago, USM was known as a pre-eminent producer of iron works and window fittings. In 1961, Paul Schaerer, grandson of USM founder Ulrich Schaerer, chose to take the company in a new and dramatic direction by transforming the factory from a large, manually-oriented metal production plant into a modern, industrial enterprise.
Modular furniture in timeless design. That is the principle behind USM since its inception about half a century ago. Furniture for the home and office environments which is created from just a few basic elements. A tailor-made solution that can be expanded or reconfigured at any time. Each piece of furniture allows room for individual versatility and creativity.
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